NMMA Announces 2014 Marine Industry Customer Satisfaction Index Awards – Quimby's Cruising Guide

NMMA Announces 2014 Marine Industry Customer Satisfaction Index Awards

The National Marine Manufacturers Association (NMMA) today announced 46 recipients of the 2014 Marine Industry Customer Satisfaction Index (CSI) Awards for excellence in customer satisfaction. Award recipients were acknowledged this morning during the annual Industry Breakfast at the 2014 International BoatBuilders’ Exhibition and Conference (IBEX) in Tampa, Fla.

The Marine Industry CSI Awards honor manufacturers that actively measure customer satisfaction and pursue continuous improvement to better serve the customer. Award recipients achieved and maintained an independently-measured standard of excellence of 90 percent or higher in customer satisfaction over the past year, based on information provided by customers purchasing a new boat or engine during the period between April 1, 2013 and March 31, 2014.

Participating manufacturers must survey all new boat buyers during this period. For this reporting period, the program surveyed nearly 60,000 consumers.

“Customers are inseparable from a company’s success, and this year’s CSI award recipients have embraced this fundamental understanding by cultivating an exceptional ownership experience,” notes Robert Newsome, director of engineering standards for NMMA.  “We congratulate these 46 manufacturers for their dedication to their customers and commitment to enhancing the boating lifestyle.”

The following companies are being honored with 2014 CSI Awards for their efforts to increase customer satisfaction levels in the boating industry:

Avalon/Tahoe: Pontoon Boats

Bayliner: Fiberglass Outboard Boats, Sterndrive Cuddy and Express

Beneteau USA: Sailboats

Bennington Marine: Pontoon Boats

Boston Whaler: Fiberglass Outboard Boats

Bryant Boats: Sterndrive Bowrider Boats

Chaparral Boats: Deck Boats, Sterndrive Bowrider Boats, Sterndrive Cuddy and Express

Chris Craft: Sterndrive Bowrider Boats

Cobia: Fiberglass Outboard Boats

Crestliner Boats:  Aluminum Outboards Boats

Cypress Cay: Pontoon Boats

Formula: Sterndrive Bowrider Boats, Inboard Express Cruisers, Sterndrive Cuddy and Express

G3: Pontoon Boats, Aluminum Outboards Boats

Grady White Boats: Fiberglass Outboard Boats

Harris: Pontoon Boats

HONDA Marine: Outboard Engine

Lowe: Aluminum Outboards Boats, Pontoon Boats

Lund Boats: Aluminum Outboards Boats, Fiberglass Outboard Boats

Malibu: Inboard Watersports Boats

Manitou: Pontoon Boats

MasterCraft: Inboard Watersports Boats

Mercury: Outboard Engine, Inboard Engine, Sterndrive Engine

Monterey Boats: Sterndrive Bowrider Boats, Sterndrive Cuddy and Express

Moomba: Inboard Watersports Boats

Nautique: Inboard Watersports Boats

Nitro Boats: Fiberglass Bass Boats

Pathfinder: Fiberglass Outboard Boats

Premier Marine: Pontoon Boats

Pursuit Boats: Fiberglass Outboard Boats

Regal Marine: Sterndrive Bowrider Boats, Sterndrive Cuddy and Express

Regulator: Fiberglass Outboard Boats

Rinker Boat Company: Sterndrive Bowrider Boats

Robalo Boats: Fiberglass Outboard Boats

Sea Ray Boats: Deck Boats, Inboard Express Cruisers Boats, Sterndrive Bowrider Boats, Sterndrive Cuddy and Express

Skeeter: Fiberglass Bass Boats

Smokercraft: Pontoons Boats

Stingray: Sterndrive Bowrider Boats

Suntracker: Pontoon Boats

Supra: Inboard Watersports Boats

Suzuki: Outboard Engine

Tahoe: Sterndrive Bowrider Boats

Tiara Yachts: Inboard Express Cruisers Boats

TIGE: Inboard Watersports Boats

Tracker: Aluminum Outboard Boats

Volvo/Penta: Sterndrive Engine

Yamaha: Outboard Engine

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